This is not about learning how to sell harder or with more NLP techniques to get someone to say yes.
The £20k standard is about selling at the level your work already deserves and claiming that within your messaging, services and approach to sales.
If you have a high-ticket offer… (that sells inconsistently or not at all)
If you know your work changes lives…(but no-one else seems to get that or see the true value for the investment you want to be charging)
And selling at £20k still feels heavier, clunkier, a bit scary or more inconsistent than it should —
The £20k standard 3-day experience is for you.
You don’t need another strategy.
You need a new standard.
Most coaches don’t struggle to sell because they’re bad at sales.
They struggle because they’re trying to sell premium offers from a mid-level identity, message, or decision-making standard.
The £20k Standard is about closing that gap.
In your messaging, your ideal client base, your offers and your results when it comes to conversion.
Inside the £20k standard 3-day live experience, you’ll learn how to:
✔ Create a truly no brainer £20k standard for your offer
✔ Sell your £20k offer without over-explaining, justifying, or convincing
✔ Communicate the value of your work so clients get it immediately
✔ Release resistance around premium pricing and hold your offer confidently
✔ Create demand through premium positioning and embodying THE £20K STANDARD
This is about selling in a way that feels clean, aligned, and powerful, and at the standard you know you are ready to be working at.
This is for you if:
- You already have (or are ready to have) a £20k offer
- You’re done playing small or diluting your message to be “palatable”
- You want sales to feel grounded, professional, and spacious
- You’re ready to operate at a higher level of leadership in your business
This is not beginner sales training.
This is refinement, elevation, and embodiment.
JOIN NOW!
What makes The £20k Standard different
This is not a funnel.
It’s not a script.
And it’s definitely not about posting more.
Over 3 days of live coaching, you’ll be coached on:
✨ Your sales identity
✨ Your offer positioning
✨ The decisions and standards required to sell at £20k consistently
You’ll walk away knowing exactly:
✨ Why your offer is worth £20k
✨ How to speak about it with authority
✨ And how to sell it in a way that feels natural — not performative
Live. Focused. High-level.
🗓 3 days of live coaching
🎥 Real-time teaching + coaching
💬 High-calibre room of ambitious business owners
This is designed to create momentum and set a new standard for your business - the £20k Standard 😉
If £20k offers are your next level…
This is where you learn how to sell them properly.
👇 Save your place below
Join The £20k Standard and learn how to sell your £20k offers with integrity and ease.
JOIN ME
February 9th, 10th and 11th and 9am UK time
February 9th at 9am:
The £20k Standard
Your identity and positioning at this new level of business and sales.
February 10th at 9am:
Your £20k Offer Positioning
How to position and sell at this £20k standard.
February 11th at 9am:
The £20k Relationship
